Trends in news consumption in Latin America: How are businesspeople informed?
- Introduction: What motivates business leaders in Latin America to stay informed? Discover the main findings of our study.
- Key Insights: explores how and when executives prefer to consume news, and which media they use most frequently.
- Crucial topics: know the areas of interest that capture the attention of decision-makers in the Latin American business environment.
- Digital preferences: what are the favorite social networks and types of content among business leaders to learn about the market?
About AXON marketing + communications
AXON LatAm is an Integrated Marketing Communications agency with 20 years of experience growing brands for the Latin American and U.S. Latino markets. Our approach combines a deep understanding of our markets, AI and integrated marketing communications strategies that inspire action and create value.
